Fostering the relationships I have with my current clients is the most effective marketing tool available to me. I have spent thousands of dollars on advertising and nothing is as powerful as a word-of-mouth referral. I also send regular emails to what I call my core group of clients—those who have been working with me for many years.
Sherri Koop is an award-winning film photographer based in Vancouver, Canada. Sherri creates classic, luminous portraits that are rooted both technically and artistically, the direct result of the relationships developed in front of her lens. In addition to portraiture, Sherri accepts a limited number of wedding commissions each year, anywhere in the world. Learn more at sherrikoop.com.